what an online application doesn't show

Danny, our new "project", is looking around for employment, and the experience has been eye-opening for me.  How impersonal the process has become!  The majority of places where he visits tell him they don't take applications in person, he has to go online to do that (What if a person doesn't have a computer?  That doesn't appear to be an option anymore.).  I guess he needs to figure out how to get his personality and neat appearance, two of his major assets, to somehow come through on a stuffy, generic online application.